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IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:

1. A customer already has SPSS Statistics, but their analysts are spending too much time preparing existing research. Which SPSS product can best help them gather quality data?

A) SPSS Collaboration and Deployment Services
B) SPSS Decision Management
C) SPSS Data Collection
D) SPSS Text Analytics

2. Which type of model in SPSS Modeler is BEST suited for making categorical predictions of future outcomes?

A) Anomaly detection
B) Segmentation
C) Classification
D) Association

3. Which organization is the best prospect for SPSS Statistics?

A) A government institution looking to validate policy assumptions.
B) An insurance company looking for new ways to retain profitable customers.
C) A retail chain looking to build predictive models.
D) A research group looking to craft multi-channel surveys.

4. A government agency is looking to develop a traditional paper survey. Which component of SPSS Data collection should the sales representative highlight?

A) Interviewing
B) Reporting
C) Authoring
D) Management

5. Which SPSS product best meets the needs of a call center looking to capture feedback on customer satisfaction?

A) SPSS Collaboration and Deployment Services
B) SPSS Decision Management
C) SPSS Data Collection
D) SPSS Statistics

Solutions: